SMS
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RETENTION
BFCM is the busiest time of the year for retailers, and preparations often start months in advance. But after the peak season is over, it’s important for retailers to continue to engage their new customers and keep the momentum going into the new year.
Join us and our panel of experts from Attentive, Salesforce, Bazaarvoice, and Movable Ink to review BFCM ‘23 performance benchmarks & learnings, and build a plan for how you can:
AGENDA
BFCM 2023 by the Numbers
Retail Expert Panel
Join our retail experts as they reveal a variety of strategies for sustaining sales beyond the peak season. Following the hectic season, it's important to keep your subscribers engaged and convert first-time buyers into loyal, long-term customers. Our panel will delve into an array of tactics, from discounts and incentives to crafting unique customer experiences, all designed to equip you with fresh insights and approaches for the upcoming year.
Megan Veneracion
SPEAKERS
Director, Client Strategy
Attentive
Rob Garf
VP and GM, Retail at Salesforce
Salesforce
Rebecca Smith
VP of Content Acquisition Sales
Bazaarvoice
Anjali Yakkundi
VP of Product Marketing
Movable Ink
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SMS
RETENTION
We’ll kick things off with a BFCM 2023 recap, where we’ll examine key data insights that’ll serve as the foundation for the strategies discussed in our expert panel. We’ll cover BFCM benchmarks by industry; an analysis of SMS marketing performance in various locations—peak engagement days, and times, as well as breakdown of top-performing messaging examples, and more.
WATCH NOW
© 2023 Attentive Mobile Inc.
Resources
Company
Attentive Mobile, Inc.
221 River Street, Suite 9047,
Hoboken, NJ, 07030
Post-BFCM Retail Strategies
In partnership with
- Leverage customer data to create personalized offerings and promotions to increase sales
- Implement user-generated content (UGC) strategies to sustain sales growth throughout the year
- Create a positive and engaging shopping experience for customers through personalized campaigns
Post-BFCM Retail Strategies
In partnership with
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This event is open to brand-side marketers only. If you have questions, please reach out to partnermarketing@attentive.com